The DMA SA is aware of campaigns that are blatantly transgressing provisions of the CPA. Should the DMA name and shame these campaigns on our website? 2011-09-26 - 2011-10-07
Yes
98 %
No
2 %
Pay Per Click Scams - the new danger from hackers. Hackers have created systems for increasing clicks per view a hundredfold, thus increasing marketing costs this year for brands by millions of dollars in the US. Have you come across this scam? 2011-08-31 - 2011-09-23
In your own company?
31 %
Heard others being attacked?
13 %
Would you like to learn more?
56 %
Would Interactive and Direct Marketing be more effective in an Opt In regiment? 2011-08-14 - 2011-08-26
Yes
62 %
No
38 %
Should the DMA set up a breakfast seminar on the CPA in August and would you or someone from your company attend? 2011-07-28 - 2011-08-12
Yes - great idea
53 %
Depends on the speakers
12 %
Not a breakfast
34 %
The DMASA has been nominated as preferred supplier to the National Consumer Commission to manage the official Do Not Contact Database. Do you support this move by the NCC? 2011-07-19 - 2011-07-28
Yes
87 %
No
13 %
Alternate Dispute Resolution Systems are becoming popular with Government (e.g. the CPA). Who should run them? 2011-07-04 - 2011-07-10
Lawyers
18 %
Channel-based regulators
27 %
Independent practitioners
55 %
Does email marketing to work email addresses affect employee productivity? 2011-05-30 - 2011-06-05
Yes
60 %
No
40 %
Do traditional media channels e.g. Direct Mail, Direct to home, Catalogue Marketing and Contact Centres, still have a major role to play in the Interactive and Direct Marketing Industry? 2011-05-21 - 2011-05-29
Very important
61 %
Still have a place
10 %
Not relevant
29 %
How important are Assegai Awards for our industry? 2011-05-04 - 2011-05-15
Vital
53 %
Very important
16 %
Indifferent
32 %
The DMA is organizing a 10 day study tour to the USA on Social Media, would you support and budget for this study tour? 2011-04-14 - 2011-04-24
No
46 %
Maybe
23 %
Definitely
31 %
Will marketing testimonials by music groups like the Parlotones be the big new success of 2011? 2011-03-14 - 2011-03-20
Yes
35 %
No
29 %
Maybe
35 %
Do you test the web links in your marketing communications, or in online directories in which your company appears: 2011-03-07 - 2011-03-13
once a day
36 %
once a week
36 %
when I've nothing better to do
18 %
never
9 %
The Consumer Protection Act comes into effect on the 1st April 2011, should the DMA SA apply for Ombud Status? 2011-02-28 - 2011-03-06
Yes
96 %
No
4 %
Should the DMA SA have monthly power breakfasts with national and international IDM experts? 2011-01-07 - 2011-01-16
Yes
79 %
No
21 %
Is Interactive and Direct Marketing customised training essential for our industry? 2010-12-20 - 2010-12-26
Yes
67 %
No
33 %
Should the DMA SA apply to be a statutory Professional Body overseeing Interactive and Direct Marketing training and education in the Republic? 2010-12-13 - 2010-12-19
Yes
100 %
No
0 %
Should the DMA create a retrenchment re-skilling fund for our industry? 2010-12-06 - 2010-12-12
Yes
57 %
No
43 %
Consumer Complaints management is vital for our businesses and industry, but often take a lot of resources- should the DMA SA set up a system and complaints contact centre to assist our members and industry to manage industry complaints? 2010-11-22 - 2010-12-05
Yes
91 %
No
9 %
Consumer Complaints management is vital for our businesses and industry, but often take a lot of resources- should the DMA SA set up a system and complaints contact centre to assist our members and industry to manage industry complaints? 2010-11-15 - 2010-11-21
Yes
100 %
No
0 %
Should the DMA SA bring out international subject matter experts for monthly master classes? 2010-11-08 - 2010-11-14
Yes
80 %
No
20 %
Is the DMA SA positioned properly to represent Digital Direct Marketing? 2010-11-01 - 2010-11-07
Yes
71 %
No
29 %
Can you build a brand from scratch using Interactive and Direct marketing? 2010-10-25 - 2010-10-31
Yes
86 %
No
14 %
Should the DMA SA bring out international subject matter experts for monthly master classes? 2010-10-18 - 2010-10-24
Yes
100 %
No
0 %
Should the DMA SA bring out more international speakers and Master classes? 2010-10-11 - 2010-10-17
Yes
100 %
No
0 %
Should the DMA SA create an online subscription based Interactive and Direct Marketing case study portal? 2010-10-04 - 2010-10-10
Yes
93 %
No
7 %
Are sector specific Interactive and Direct Marketing Courses relevant for our industry? 2010-09-27 - 2010-10-03
Yes
100 %
No
0 %
Should the DMA SA be working towards an exclusively Interactive and Direct Marketing University Degree? 2010-09-20 - 2010-09-26
Yes
100 %
No
0 %
Should the DMASA only offer SAQA accredited training into our industry? 2010-09-13 - 2010-09-19
Yes
20 %
No
80 %
Is accreditation by the DMASA of data suppliers important for the interactive and direct marketing industry? 2010-09-06 - 2010-09-12
Yes
82 %
No
18 %
Is technology taking over marketing from humans? 2010-08-30 - 2010-09-05
Yes
61 %
No
39 %
If the DMA paid for an intern for 12 months, would you consider taking on an intern in you company? 2010-08-23 - 2010-08-29
Yes
85 %
No
15 %
Is it important for the DMA SA to establish a fund for DM specific market research? 2010-08-09 - 2010-08-15
Yes
83 %
No
17 %
At a recent Journal of Marketing breakfast the topic "Are direct marketers better than marketers" generated heated discussion. What is your view – Are direct marketers better than marketers? 2010-07-15 - 2010-07-12
Yes
83 %
No
17 %
Results have been rounded